B2B Marketing Blog

Importance of Social Media Marketing Among Small Businesses

Guest Post by Nancy R Jones, a writer and blogger for Marvist Consulting LLC. 

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Topics: small business marketing, small business, Social media, facebook

How Local Businesses Can Succeed at Internet Marketing

Guest Post by Mike Cook, CMO for RevLocal

Keep reading How Local Businesses Can Succeed at Internet Marketing

Topics: small business marketing, small business, Social media, email managment

Why Do So Many SMBs 'Ride the Brakes' at the 'Internet Marketing 500'?

Guest Post by Eric Jacobson, Operations Manager at Crest Media Internet Marketing, Inc

Keep reading Why Do So Many SMBs 'Ride the Brakes' at the 'Internet Marketing 500'?

Topics: roi, small business marketing, small business

Local Link Building in Places You've Never Thought Of

As we talked about before, Link Building is a great, and pretty important way to increase your search ranking as a part of an SEO campaign. It’s hard to measure the effectiveness of link building, but we’ve gathered a list of 9 things you can do to build links in places that you might not have thought about, or at least recognized the importance of. So, here’s the list.

Keep reading Local Link Building in Places You've Never Thought Of

Topics: tips, small business marketing, small business, SEO, Local SEO, link building, local link building

What every Small Business should know about Google Adwords

Want to increase your web site traffic, but don’t know how? Google AdWords is a Google specific PPC, pay-per-click, campaign system. It is an effective online marketing tool used to attract potential customers to your web site. This can be especially beneficial to small businesses that don’t have heavy site traffic. PPC can be a great marketing tactic for those on a budget, as advertisers only pay when the ad is clicked. This allows small businesses to save money by only targeting potential new customers. There are a number of steps that can be taken to set up your PPC campaign and properly invest in online marketing.

Keep reading What every Small Business should know about Google Adwords

Topics: adwords, tips, roi, small business marketing, small business, inbound marketing, ppc

5 Must Have DIY SEO Tools and Tips – SMBs and Agencies

Looking to capitalize on the benefits of online marketing but don’t know where to begin? You’re not alone. Here’s my short but important list of must-have online marketing weapons that every business, from small and medium sized businesses to multi-client marketing agencies, should wield in the battle towards online domination.

1. SEOmoz – 30 Day Free Trial (Starts at $99/Month after that)

Rand Fishkin’s SEOmoz offers customers a complete suite of tools which are essential for monitoring everything from rank and on-page performance to competitive analysis and social campaigns. I recommend the pro subscription ($99/month), which isn’t just a must-have reporting tool but a virtually endless resource center with their 250k+ SEOmoz Community and expansive list of resources including webinars, white papers, forums and more.

Keep reading 5 Must Have DIY SEO Tools and Tips – SMBs and Agencies

Topics: bizible, tips, small business marketing, small business, tools, Marketing Analytics, marketing software, SEO, Google+, Yelp

Does Call Tracking Work for Small Businesses?

Recently I found myself searching for a solution to track clients more effectively. Naturally I tried call tracking.  In doing so I realized that, although call tracking may be a great for some, it just doesn’t make sense for small and medium sized businesses.  Especially those business who are service based and targeting a local clientele.  I realized that whenever I was asked about call tracking, I would generally hit on 5 major pitfalls for small business – I’ve decided to share them here:

Keep reading Does Call Tracking Work for Small Businesses?

Topics: roi, small business marketing, small business, tools, Marketing Analytics, SEO, call tracking for small business

8 Essential Small Business Tools You Can Find on BestVendor

Keep reading 8 Essential Small Business Tools You Can Find on BestVendor

Topics: tips, small business, tools

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