B2B Marketing Blog

18 Paid Search Influencers You Need To Be Following On Twitter

Looking for the most reliable insights on paid search marketing? 

Paid search marketing is a strong, cost-effective lead generation tool for many marketers. To help stay up to date with the latest insights in pay-per-click, we compiled a list of 18 paid search influencers. Follow them today and stay current on all things paid search.

Keep reading 18 Paid Search Influencers You Need To Be Following On Twitter

Topics: Social media, social media marketing

How To Generate Leads From Facebook

Why should you use Facebook in your lead-generation campaigns? Currently Facebook has over 2+ billion users and is the most used website in the U.S. Facebook receives 10% of all Internet visits and these visitors stay on the site for 28 minutes on average.

Keep reading How To Generate Leads From Facebook

Topics: Social media, facebook, lead generation, social media marketing

6 Ways to Improve Your Customer Service and Increase Sales

With the rise in popularity of social media as a medium for communication, customer service has transformed from a one-on-one private interaction via phone call to a public open forum published on the web. Consumers can now reach their favorite brands simply by tweeting or posting on Facebook, and these public exchanges can shape a business's overall image.

Keep reading 6 Ways to Improve Your Customer Service and Increase Sales

Topics: Social media, branding, facebook, customer engagement

Build Your Online Business Through Customer Engagement

While starting an online business is somewhat easier than attempting to open a “bricks and mortar” location, getting your marketing mix right is essential in order to turn your company into a success. Though most businesses do not turn a profit during the first year, online businesses are in the unique position of having little to no overhead costs as compared to a big box store. Therefore, if you can focus more of your budget on engaging your audience and marketing to your customers, you have the opportunity to maximize your bottom line.

Keep reading Build Your Online Business Through Customer Engagement

Topics: Social media, content marketing, facebook, customer engagement

Business Social Media: Is it All That Hard?

Guest Post by Regi Waters, a self-employed writer and administrator. 

Keep reading Business Social Media: Is it All That Hard?

Topics: Social media, branding, facebook

Small Businesses That Are Killing It on Social Media

Guest Post By Matt Fielding, the head of SEO at Custard Online Marketing.

Keep reading Small Businesses That Are Killing It on Social Media

Topics: small business marketing, Social media

Why Mobile Device Users Are Critical Targets for Business

Guest Post by Teddy Hunt, a freelance content writer.

Keep reading Why Mobile Device Users Are Critical Targets for Business

Topics: tips, small business marketing, Social media

Boost Your Holiday Sales with an Internet Marketing Strategy

Guest Post by Connor Cartwright, blogger at BlueFire PR, LLC

Keep reading Boost Your Holiday Sales with an Internet Marketing Strategy

Topics: tips, small business marketing, ppc, Social media

Social Media Marketing and Your Business

Guest Post by Vadim Kotin, founder of Vancouver SEO Company VN Web Group.

Keep reading Social Media Marketing and Your Business

Topics: tips, small business marketing, Social media, facebook

Receiving Offline Mileage From Your Online Content

Guest Post by Matthew Brennam, a marketing writer for Nimlok Online.

Keep reading Receiving Offline Mileage From Your Online Content

Topics: bizible blog, small business marketing, Social media

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