B2B Marketing Attribution

Bizible unifies behavioral and ad data with sales outcomes and machine learning so you can make the right marketing decisions.

Multi-Touch Attribution
True measurement from first touch to close, across all your marketing channels.
Account-Based Measurement
From measuring accounts to mailers, ABM marketing can all be tied to revenue.
Full Funnel Insights
Get full credit for marketing no matter where it happens in the funnel. 
Custom Attribution Modeling
Apply marketing credit to the various stages that matter in your buying cycle.
Events & Conferences Tracking
See marketing performance for offline channels alongside digital channels.
Ad Network Integration
Granular media insights including keyword and ad level performance. 

Drive marketing impact on revenue

Use omni-channel marketing attribution data to align teams under one goal: revenue. Bizible’s “CMO” dashboard provides clarity across all your marketing channels -- whether offline or online -- so you can maximize profit and accelerate growth.

Predictive account-based marketing analytics

Know which accounts are ready to strike and which need more attention from marketing with predictive account engagement scores. Build from behavioral data with lead-to-account mapping and data science, you'll be able to more effectively prioritize time and budgets.

Measurement and reporting for the entire team

Optimize everything from keywords to conferences and even content and PR with role-based reporting. In addition, develop custom channels for reporting independently of tracking, so credit is given where it's due.

Works with the marketing technologies you're already using

and hundreds more

Bizible is #1 in market share and satisfaction for B2B marketing performance management

"Bizible has enabled us with better insights to where marketing is contributing to revenue. It's an essential tool in our marketing technology stack."

Meagen Eisenberg
CMO, MongoDB