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State of pipeline

 

We recently surveyed over 350 B2B marketers in The State of Pipeline Marketing Report on topics ranging from how they measure success and metrics with the greatest impact on revenue, to marketing priorities and 2016 budget expectations.

Hundreds of marketers from across the country have downloaded the report, so we thought we’d ask some experts to weigh in on the specific statistics that stood out to them. Below you’ll read commentary from 10 marketers regarding key takeaways from the 2015 State of Pipeline Marketing Report.

Matt Heinz

 

Megan French

 

Sangram Vajre

 

Rich Norwood

 

Julian Archer

 

Mathew Buckley

 

Steven Moody

 

Peter Dean

 

AJ Wilcox

 

Dave Rigotti