Marketing Nation Summit is a massive event that attracts thousands of marketers to the Bay Area every year. It can be a little overwhelming, though, given there are over 120 sessions across the four day conference.
Topics: events marketing
As a marketing team we care about what marketing leaders see when they imagine the future of MarTech.
What is the rock that will shatter the way we work today? Why will marketing orgs operate differently tomorrow?
In addition to technology itself, the most important changes will always be around the use of technology -- and how the organizations will change processes and make spending decisions in the next several years.
Here are 5 predictions from our marketing team for the future of MarTech.