The company

Unbounce helps marketers build custom, high-converting landing pages without relying on technical teams or dealing with IT bottlenecks.

The integration

Understanding marketing attribution has long been a stuggle for B2B marketers, because the transaction ultimately happens "offline" in the CRM. That is, until Bizible launched it's integration with Unbounce.

Using Bizible, Unbounce customers can easily connect their digital marketing efforts in Salesforce. In addition, they can:

✔ Track original marketing source to revenue using first touch attribution

✔ Optimize paid search by ROI at the keyword level

✔ Get the best leads by understanding which drive business across the pipeline with multi-touch attribution and cross-channel CMO dashboards

✔ Complete setup in 20 minutes, including adding script to Unbounce pages



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